About Red Knight Solutions
Our history and philosophy about working with businesses to help them make the most of the opportunities that digital marketing provides
Red Knight Solutions focuses on helping businesses to grow through on-line and digital marketing, helping develop and implement digital marketing strategies including Search Engine Optimisation (SEO) for keywords and phrases, social media marketing using Facebook, Twitter, Linked In and other social media platforms, video marketing using YouTube and other video streaming sites, content marketing through the development of blogs & news pages and e-mail marketing.
We Learnt About Digital Marketing the Hard Way, So You Don’t Have To
In 2009 Rob had the idea of building an on-line directory to help people find care services and decided to get it built, so in 2010 Choosemycare.com was born.
It was a technical success – we even won awards – but the economic climate at the time eventually meant it wasn’t the financial success hoped for and we eventually closed it down, but in the meantime Rob learnt lots of valuable lessons about Digital Marketing and realised that he really enjoyed it, so decided to share his knowledge with other small business owners, so they didn’t have to make the same mistakes he did.
Mission Statement
Our mission is to help entrepreneurs, business owners and other businesses and organisations to make the most of the opportunities that are presented to them through digital marketing.
We will do this through the offer of numerous “done for you” services, where we manage your digital marketing, and by giving people the skills and knowledge they need to do this themselves, should they so wish, through a comprehensive set of training courses and other educational services.
Meet The Founder
Rob Osborne
Founder & CEO
Rob Osborne founded Red Knight Solutions in 2005. Rob has worked in the IT industry for over 30 years, initially as a programmer, progressing into business and systems analysis, before becoming a project manager and most recently a programme manager. During an assignment for a large shire council the concept of a website directory to help people find social care services and settings developed and a couple of years later the award winning website www.choosemycare.com was created.
Although the site was successful as a concept and use of the site grew steadily, the economics of the time meant that it was not a financially viable company and the site eventually had to be closed down. Rob learnt the skills of digital marketing through the promotion of choosemycare.com, which has since been applied to a number of other companies and this has now become the future focus of Red Knight Solutions.
Whats in a name?
Choosing a name for the business was one of the hardest things we had to do. I had been brainstorming ideas for names with family and friends over the weekend we made the decision to set the company up and the only thing we had agreed on was that the company was going to be providing solutions, so that was going to be in the company name.
In an attempt to find inspiration my wife picked up a book from our bookshelf and it had the solution. The book happened to be a synopsis of the episodes Mr. Benn, the children’s TV show from the 1970’s. When I was young I used to love watching Mr Benn as he visited a costume shop every week, tried on a costume and then went on an adventure as that character where he always helped solve problems. The very first episode is Mr Benn and the Red Knight and the name has stuck.